Marketing Team Update May 11, 2018

 
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THIS WEEK'S UPDATE

  • Further development with the Cambridge Bay pilsner bottle - artwork and 3D
  • Discussion with Legal regarding what is possible and not. Also discussion on whether we need to change label due to marketing text
  • New 3D on bottles has been made ready to print. Waiting for legal if we need to do changes.
  • Started on Cambridge Bay brand guidelines. Had many discussions about what the brand is and how to develop it for the future.
  • Waiting for Saxco for further requirements for the can for Cambridge Bay pilsner.

LOOKING FORWARD

  • Cambridge Bay bottle, What is possible and doable in production.
  • Create the brand guide for Cambridge Bay
  • Start Cambridge Bay bold process. There are a lot of restrictions that we have to overcome!

THINGS WE NEED HELP WITH

  • Text feedback on the labels
  • Ping-pong with the regulations and warning texts.
  • Help from Ryan in the bottle production process