Dooma Wendschuh Founders Update November 9, 2018
 
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A major focus over the past several months has been hiring. Now that we have Marija Desnoyers on our team as our head of HR, we have made some great progress and really rounded out our team. However, we are still struggling to close some of our most important roles. We've been looking for a president for quite a long time. Someone who has experience and expertise in entrepreneurial ventures and who knows how to start and run companies. Someone who has successfully raised substantial funding for past businesses and who understands capital markets, investor relations, and knows how to manage and run a team. We're also looking for support in our Business Development and Fundraising Team. If you know anyone who might be suitable for either of these positions, please let me know.

In other news, this week the company made some great progress on our production trials, and our new engineer, Colin, made substantial headway in planning the production systems we need for the brewery. We also received some of the equipment we have ordered for our facility.

Oscar J-T Holm Founders Update November 9, 2018
 
 

This week I have been in Canada and focused on fundraising. The week started with the DC Finance Investment Summit followed by a 48 hour due diligence trip to all our test facilities in Quebec, Montreal, Loyalist Collage, our new building in Grimsby, and finally to finish off in Toronto.

Oscar Holm, AllDooma Wendschuh
Jennifer Dianne Thomas Founders Update November 9, 2018
 
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Like any start-up we have had some ups and downs in our hiring process. As we are start to plan for hiring employees on the factory floor we are working on creating workplace perks to help us attract the top talent in an area like Grimbsy, a very competitive environment for workers. We know that employees are voluntarily quitting their jobs at the highest rate since 2001.

Today’s job market is ripe for job hoppers and employees are keeping their eyes open for their next big opportunity. Employers are scratching their heads, struggling to retain staff in the most job seeker favorable market in over a decade.

Unions are common in this area and we have already been approached about workers’ unions. We hope to establish a workplace that will be free from the need for unions because of our adherence to the highest workplace safety standards, on campus perquisites, and fair and top of market compensation packages.

Our product is complicated to make, and we will not be successful if we have a revolving door of employees. We are fighting against current market stats that tells us “30% of job seekers have left a job within 90 days of starting.”

These issues are easy to fix if we acknowledge them in advance, and we work on them before we even hire our first full wave of employees in Grimsby.

We will start by paying close attention to the motivations for why employees leave in our marketplace. We are acknowledging that the modern workforce doesn’t allow for employers to simply pay high salaries or provide a suite of benefits. Employees are looking for more than that and can find it elsewhere.

Dooma Wendschuh
Dooma Wendschuh Founders Update November 2, 2018
 
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We’re still working on raising our Series B funds. This week we participated in the Hong Kong Cannabis Investor Symposium as well as the DC Finance even in Toronto. In addition, part of our team met with some promising prospects in Kuwait.  

Another prime focus for this past week has been preparation for a major institutional investor who will be visiting Canada to tour our facilities, lab, and office. All of our departments have been working diligently to make sure that everything runs smoothly and successfully. 

Lastly, we were very excited to send out our press release regarding our alcohol product, Cambridge Bay. You can read it here

Jennifer Dianne Thomas Founders Update November 2, 2018
 
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It was tough week in the best way. We worked hard to achieve a ton of goals and it was pretty satisfying. To me these are the best weeks because you’re exhausted but feeling accomplished. I am particularly excited that we are making strides on our second patent and that we just received word that we have moved to the final round on our OCE funding application. This would mean a second big research project with a university! Big things are happening. 

Dooma Wendschuh
Dooma Wendschuh Founders Update October 26, 2018
 
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I've been on the roadshow this week. Since we started this roadshow three weeks ago, Elad has been in Japan, Phnom Penh, and Geneva (with Oscar as well), and, I've been in London, New York Montreal, Toronto, Vancouver, Singapore, Phnom Penh, Dubai, Hamburg, Istanbul, London (again) and Hong Kong. We've met with some interesting institutions, high net worth individuals and family offices. We've also met with several major alcohol companies. One in particular seems very interested in working with us.

Leaving that meeting I was so proud of what our team at Province has accomplished and could not believe that after just two years we've come to the place where we can attract serious interest and elicit serious discussions from one of the world's top global adult beverage brands. That is something we can be proud of.

The round may be coming together a bit slower than we had hoped, but at least it's coming together and in a market like we've seen lately (cannabis stocks are plummeting following Canada's legalization - you know what they say buy on rumor and sell on news) that's also something to be proud of.

Jennifer Dianne Thomas Founders Update October 26, 2018
 
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This week Oscar shared a great article with the founders team. The high level overview of this article is a singular message: Value your team. It costs the company money, time, and productivity if employees leave because they aren’t finding value and satisfaction in their roles or feel under appreciated at the company. “Employees are a company's greatest asset. They are your competitive advantage.” This seems to be an acutely on point message from the last few weeks as we plan how to handle a few issues for the company.  

We now know that recruiting for our corporate offices will be difficult if we require team members from Toronto to travel to Grimsby everyday. With this knowledge, do we maintain an office in Toronto despite the costs? Do we allow the Toronto team to work from home – potentially sacrificing team cohesion or productivity? Do we look weak if we turn to our workers and consider their positions in the decision making process? What is most important - happy (potentially more loyal and productive) employees or saving more money and having more liquidity for other projects? 

Dooma Wendschuh
Dooma Wendschuh Founders Update October 19, 2018
 
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We’re continuing our efforts to raise money for Series B. There is a lot of interest from around the world - I’ll be traveling to Dubai, Germany, and Japan in the next few weeks - but it is likely that we will be extending the round a bit in order to meet our goal.

We’ve got exiting news regarding our future brewing facility in Grimsby: We’ve moved in! The offices are up and running and Toronto team has begun working there. We’re also approved for demolition, so the construction of our lab and brewery can get started soon.

Jennifer Dianne Thomas Founders Update October 19, 2018
 
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This week as been pretty amazing. I think team morale is higher than ever. Part of this is because we are nearing the end of the year and folks are starting to look back and see the list of things we have accomplished this year. The legal and finance team has a goal chart and when we initially started listing our goals for the year. At first they seemed insurmountable, but now that we are in Q4 I am reviewing with each member of the team the things that they need to do to make it to the final stretch. The list of outstanding items is shorter than even I expected. I guess this is proof that when set the bar high and dream big things can really come together. It is also a sign that next year we need to set our goals even higher to achieve even more.

Dooma Wendschuh Founders Update October 12, 2018
 
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This week is week two of of what has turned into a three week roadshow for our current round. The response seems to have been very strong, and we are excited to hopefully wrap the round up soon. Next week Elad and I will be in Singapore (Tuesday); Phnom Penh, Cambodia (Wednesday); and Tokyo, Japan (Thursday and Friday). If there are any prospective investors in any of those cities you think we should meet please send their information our way.

Also, we have some new team members starting this week. Marija Desnoyers is our new human resources manager. We’re so happy to have her on board and know that her expertise will help us to make more great hires. We also welcome Masa Song, who will be our new marketing intern. Look for her Team Spotlight next week.

Oscar J-T Holm Founders Update October 12, 2018
 
 

This week we have started to interview new PR companies as we need a larger international agency that can handle the following tasks; brand building, corporate, and investor relationships.

We have also started to work on a budget and hiring plan for the Marketing Team for 2019.

Oscar Holm, AllDooma Wendschuh
Dooma Wendschuh Founders Update October 5, 2018
 
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Our roadshow continued this week as I spent time in both New York and Vancouver. I have had many promising meetings and found that there is a lot of interest in our Series B round. We will continue on the road for the next two weeks, visiting Singapore, Japan, and Cambodia. If you have any suggestions for people that we should meet with, please let us know.

Jennifer Dianne Thomas Founders Update October 5, 2018
 
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Please remember that our upcoming Annual General Meeting will be held on October 11, 2018 @ 2:00pm EST at the offices of Bennett Jones at One First Canadian Place, Suite 3400, Toronto, ON M5X 1A4.

On September 20th, you would have received an email from ‘Shareholder Communications’ (AST) asking for your vote on certain corporate matters (Subject Line: HONEST INC. ANNUAL & SPECIAL MEETING OF SECURITY HOLDERS). Please be advised, that voting via this online platform closed on October 9th, 2018 at 2:00pm EST. You will now be required to place your vote on the meeting date either in person or via our real-time virtual platform.

We look forward to receiving your votes and gaining your input and insight at the meeting.

Stay tuned for information on how to attend the AGM via a virtual platform!

Jennifer Dianne Thomas Founders Update September 28, 2018
 
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I am pleased to invite you to attend the 2018 Annual Meeting of Shareholders of Province Brands (Honest Inc.). The Annual Meeting will be held Thursday, October 11 2018, at 2:00 p.m. EST.

You should have recently received an email from AST regarding the upcoming annual meeting.  

The email would have had the following information

Sender email address: Shareholder Communications <ShareholderCommunications@astfinancial.com>  

Subject Line: HONEST INC. ANNUAL & SPECIAL MEETING OF SECURITY HOLDERS

This email gives you instructions on how you can vote for the annual meeting.  Please check your spam folder, if you are not able to find the email.    

Note that we have scheduled a call for shareholders to provide details regarding the voting process for the annual meeting.  On this call, we will review steps to voting, how to submit a proxy, and how to return the letter of transmittal.  This annual meeting instructional call will be held on Friday, October 5, 2018 you will receive an invitation via email.  THE PROCESS TO RETURN THE LETTER OF TRANSMITTAL CAN BE COMPLICATED SO I ENCOURAGE YOU TO ATTEND THE CONFERENCE CALL.  

Once again, I strongly encourage you to take advantage of the rule allowing companies to furnish proxy materials to their shareholders over the Internet. We believe that this e-proxy process expedites shareholders’ receipt of proxy materials, lowers the costs of delivery and helps reduce the Company’s environmental impact.

YOUR VOTE IS IMPORTANT. WE ENCOURAGE YOU TO VOTE PROMPTLY WHETHER OR NOT YOU PLAN TO ATTEND THE MEETING. YOU MAY VOTE YOUR SHARES OVER THE INTERNET. 

If you plan to attend the meeting, please bring your notice, admission ticket from your proxy card or proof of your ownership of Province stock as of as well as a valid picture identification. Whether or not you attend the meeting, we encourage you to consider the matters presented in the proxy statement and vote as soon as possible.

IF YOU ARE HAVING TROUBLE VOTING PLEASE REACH OUT TO THE LEGAL TEAM MEMBERS LEADING THE CHARGE ON THIS MATTER, KRINA MERCHANT. HER INFORMATION IS PROVIDED BELOW:

Krina Merchant, LL.B, LL.M (Canada), LL.M (USA)
Corporate Counsel
Province Brands
T: 647-986-4062
E: krina@provincebrands.com

Dooma Wendschuh Founders Update September 21, 2018
 
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This week Oscar, Elad, and I attended the Kahner Global Private investment summit in New York, as well as the Arcview Group Investor Forum in Chicago, and then the Extraordinary Future event in Vancouver. While we are not officially raising capital at this time we collected a lot of names for when we kick off our round later this week.

The response was truly phenomenal. I have heard the expression "right place at the right time" before. I have even used that expression myself in the past, but I have never felt it in my soul the way I feel this now. By creating our own process to brew a beer from cannabis we have not just created an entirely new brewing tradition we have also created something the world deeply wants and the industry needs. The world is changing and we are out in front of that change. I could not be more excited to launch our next finding round and to build the world's first cannabis brewery.

News like this is going to keep coming out and fueling the fire which is paving the way for Province's future.

Dooma Wendschuh, AllDooma Wendschuh
Jennifer Dianne Thomas Founders Update September 21, 2018
 
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On behalf of your Board of Directors, we are pleased to invite you to attend the 2018 Annual Meeting of Shareholders of Province Brands (Honest, Inc.). The Annual Meeting will be held Thursday, October 11, 2018, at 2:00 p.m. EST.

Once again, we encourage you to take advantage of the rule allowing companies to furnish proxy materials to their shareholders over the Internet. We believe that this e-proxy process expedites shareholders’ receipt of proxy materials, lowers the costs of delivery and helps reduce the company’s environmental impact.

Your vote is important. We encourage you to vote promptly whether or not you plan to attend the meeting. You may vote your shares via a toll-free telephone number or over the Internet. 

If you plan to attend the meeting, please bring your notice, admission ticket from your proxy card or proof of your ownership of Province stock as of as well as a valid picture identification. Whether or not you attend the meeting, we encourage you to consider the matters presented in the proxy statement and vote as soon as possible.

Jennifer Thomas, AllDooma Wendschuh